Alan Del Rosario
Alan Del Rosario at Portland FashioNXT
Del Rosario arrived from the Philippines in the late 80’s to pursue his fashion and design dreams. He studied civil engineering in the Philippines to fulfill his parents’ wishes.
After FIDM, he worked for a large company learning the ropes and business side of the fashion industry. In 1999, he started his own line carrying his namesake. It was a major hit. A year later, Gen Art LA awarded him a winner of the prestigious ‘Fresh Faces’ in fashion for eveningwear.
After the September 11 attacks, retailers stopped calling. The economy slumped and the demand for his clothing line went downhill. Del Rosario had to close his business.
Wanting to start over, he joined a clothing company (that he doesn’t want to mention) and revamped their way of business. According to Del Rosario, he turned the small clothing company from a $7 million-a-year business to a $40 million earner.
A few years ago, he received a call from an old friend about starting another line. This friend, Henry Kim, now financially backs his new collection.
Del Rosario is once again rising to the top of the fashion and design world. His gowns have grown so popular that Hollywood stars wear his private collection. His clothing collection can be found at major retailers such as Nordstrom, Saks Fifth Avenue, Macys Beverly Hills, Anthropology, Fred Segal and a number of other specialty boutiques in Los Angeles and New York, the US’ fashion capitals.
Alan Del Rosario describes his clothes as sexy, flowing gowns with unexpected touches of leather, lace, and trim. Fun, billowy ball skirts worn with intricate sexy tops. Ruffles, both soft and starched, cascading out the backs of corseted gowns.
Who wears it
Michele Pfeiffer, Debra Messing, Paris Hilton, Drew Barrymore, Minnie Driver